Feb 4, 2019

Social media and your millennial employees


Darla is a nineteen years old effective supervisor in a call company. She complained to her manager about their organization’s denial of social media access whenever they are already inside their organization’s premises. Her manager told her to simply focus on her work and not complain about access on social media. After a month, citing their organziation’s restrictive social media access darla resigned.

How are you managing a millennial employee such as darla? A millennial or generation Y employee is someone who was born between 1980-2000. They have a strong desire for work life balance which means that it’s not all work when an employee is already within the organization’s premises. While official work time is not yet starting employees such as darla should be given some leeway on matters of access to social media.

 Organizations today can effectively motivate and manage their millennial employees if they would allow them social media access.  Given the modernity of our time right now it’s very wise for employers to allow social media access for its employees. Why? For the simple reason that social media access is already part and parcel of employees need for work-life balance. Therefore, it would be more prudent for organizations to give their millennial employees free access to social media subject to limitations of course.

Majority if not all millennial employees are extroverted by social media. They wish to be connected with as many people as possible because this is already part of the millennial work life culture right now.

In fact, the desire to be connected and to have social media access is not only limited to the millennials. Social media access is also very much desired by generation X employees or the baby boomers they are those who were born in the early 1960s up to the late 1970s.

The poet John Donne said: “No man is an island.” This means that nobody is self-sufficient, we need each other to survive and thrive in this world. This quote from John Donne still rings true today in the social media driven organizational life of an employee.

In order for millennial employees to have work life balance. And for them to be more motivated in their work they certainly need fast and accessible social media access.  This access is of course subject to the discipline of the organization. – Marino J. Dasmarinas  

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