Organization culture or corporate culture is the soul of an organization
it is unseen but you can easily feel and perceive it. For example, how the
employees behave (shared values), their esprit de corps, their organizational
beliefs and ideals.
Those in charge of implementing this culture are the top management and
their main responsibility is to see to it that the culture that they want to
implement is cascaded down to the lowest level member of the organization.
Let us take for example a successful technology based organization. If
someone is asked of its organization’s culture what comes to mind is its
continuous culture of innovation. And its competent workforce that is why
it is always ahead from its competitors.
Positive culture in organization is implemented by means of effective
communication using the methods of lectures, training and workshop. Then, there
will be specific time frames to measure its effectiveness in terms of employee
attitudes and shared values directly related to their productivity.
Aside from achieving profitability the main agenda of Organization
Culture is to create a collective positive identity inside as well as outside
of the organization. This is the reason why when a successful organization is
mentioned we immediately have an idea about its competitive identity simply because
that is their culture.
What is the present culture of your organization? - Marino J. Dasmarinas